On December 16, "New Trend - Garcia Tile 2020 National Core Dealer Annual Meeting" was held grandly at the Luhu International Conference Center in Gaomingmei, Foshan. Director of Garcia Tile Group General Manager Mr. Ke Xianren, Vice Chairman of Garcia Tile Group Mr. Chen Xiongzai, Chairman of New Jincheng Group Mr. He Chengjian, Vice President of New Jincheng Group Mr. Gao Yongjun, General Manager of Garcia Tile Brand Mr. Xie Yingfeng, Garcia Tile Business Strategy Director Gao Yu Ms. Qing, Garcia Tile Product Director Ms. Chen Zili, Black Ant Marketing Chief Consultant Mr. Zhou Zhengting, Black Ant Marketing Senior Consultant Ms. Luo Hangyan and all the staff of Garcia Tile Marketing Center, as well as nearly 400 core dealers from all over the country Gather here to start a new journey in 2020 and reach new heights.
Mr. Ke Xianren, Managing Director of Garcia Ceramics Group
Mr. Ke Xianren, Managing Director of Garcia Ceramics Group, delivered a speech on stage and released the major brand strategy for 2020. Mr. Ke told the dealers and family members about the group’s transformation and development process in recent years. While the strategy remains unchanged , and tactical minor measures, modern stores were deployed across the country, from becoming an advocate of modern style, to being imitated by the industry, and then to becoming popular< /u>,Garcia Tilesare always leading the way in product, display, design, and style trends!
In 2020, Garcia Tile will achieve differentiation and economies of scale through planned strategic alliances, joining forces vertically and horizontally, so that “grow tall and wild”To create a new pattern and new height for the brand by breaking through barriers.
Left: Mr. Ke Xianren, Managing Director of Guangdong Xinghui Ceramics Group
Right: Mr. Gao Yongjun, Vice President of New Jincheng Group
Black Ant Marketing Senior Consultant Mr. Luo Hangyan
Special guest Black Ant CampMr. Luo Hangyan, a senior sales consultant, combines the future competition trends of the industry to build strategic theories and methodologies for competitive advantage. With the core strategic thinking of "thinking up the dimension and striking down the dimension", we amplify Competitive advantage. And how to create a sustainable growth engine byestablishing a multi-scenario, systematic traffic network and precise product competition strategies, from stock to increment. Mr. Luo deeply analyzed the core competitiveness of the market, provided the strongest assistance to terminal dealers, and broke out in adversity.
Mr. Xie Yingfeng, General Manager of Garcia Tile Brand
Mr. Xie Yingfeng, General Manager of Garcia Tile Brand, released the "Garcia Brand 2020 Marketing Work Plan" Mr. Provide good products and services. Althoughthe market is changing at an accelerating pace, many dealers have bucked the trend and continued to grow, creating maximum value by constantly optimizing themselves. In 2020, Garcia willfocus on products, displays and channels, as well as brand marketing,firm its characteristic development route, and create a young, fashionable and dynamic brand .
Ms. Gao Yuqing, Director of Business Strategy Department of Garcia Ceramics
Ms. Gao Yuqing, Director of the Business Strategy Department of Garcia Ceramics, exposed the ""Wo Zai New Trend" Quick Profit Plan" for the first time. The scene first played a video about developers, dealers, designers, terminals In the video of a user's evaluation of Walker Stone, she later said that Walker Stone, as a high-quality antique product, is loved by owners, designers and project purchasers in the terminal market.
Not only that, In just 6 months, Walker Stone has been widely used in home decoration and workwear. As many as 200 sets of cases have been collected so far u>.
Hefei Garcia agent Mr. Zheng
Nanchang Garcia agent Mr. Zhang
Suzhou Garcia agent Mr. Ding
At the scene, Mr. Gao also interviewed dealers who have achieved impressive results in selling Walker stone. They all said that among high-end antique products, Walker stone is very cost-effective and has a market acceptance rate of up to 80% strong>, among many consumers who choose Walker Stone, there are many designers and high-end customers. This is the choice of people with taste and the choice of people who understand bricks.
2020 is coming soon. Mr. Gao said that if you want to have good products, you must seize this dividend and at the same time, deeply penetrate everything from product sampling, personnel training, case sorting, target positioning and channel promotionAchieve quick profits in these 5 steps.
Ms. Chen Zili, Product Director of Garcia Ceramics
Ms. Chen Zili, Product Director of Garcia Tiles begins with the story of the development of "Dark Warrior" over the past two years, telling the story ofGarcia's journey of exploration and overcoming. , from R&D, design to breakthrough, withsuper hard-core black technology, internationally popular design, and trendy fashion elementsto produce products that are consistent with A range of products that are differentiated and loved by consumers.
Subsequently, Mr. Chen released thenew Black Warrior series - Black Warrior•Texture Stone. This time, it"See new life with texture"It continues the legendary story with three innovative lineups, and absorbs the world's outstanding stone elements to "meet functions ”To fully evolve towards “carved texture”, with international design and extraordinary texture, it will bring a new texture storm to high-grade consumers.
At the same time, Garcia Ceramics’ new spring products in 2020: includingAVALON travertine series, 1200*2400mm large slab series, 900*1800mm, 600*1200mm, 800*800mm and 900*900mmseries and many other trendy products were launched simultaneously.
Finally,Mr. Xie Yingfeng, General Manager of Garcia Ceramics Brand, and Ms. Chen Zili, Product Director of Garcia Ceramics jointly unveiled the mystery of "Dark Warrior Textured Stone", which instantly amazed all the dealers. Business people all expressed their confidence in the new Black Warrior products, and expressed their affirmation and support for Garcia Tile's keen acumen and fashion sense in product research and development.
Dark Warrior new product launch site
Dark Warrior is back, and he is still the king. Black Warrior Texture Stone polishes details with tenacity and impresses people with texture; Garcia Tiles witness 2020 with new trends. In the future, Garcia Tile stated that it will achieve perfection and innovation on the way to chase the trend, and create a transcendent quality life for all the young consumers who love fashion and pursue perfection.
A new trend is emerging - Garcia Tile's 2020 National Core Dealer Annual Meeting was successfully held, and the return of the legendary Darth Vader once again detonated the industry! This time, what kind of story will it lead the industry to create? Worth the wait!
(This article is provided by the enterprise)
