Today, the "2020 China Real Estate Enterprise Brand Value Evaluation Results Conference and Real Estate Brand Development Summit Forum" hosted by the China Real Estate Association and the China Real Estate Evaluation Center of Shanghai E-Ju Real Estate Research Institute was grandly held in Shanghai. The brand of Wrigley Home Furnishing Group Center Director Mu Boyun and Wrigley Bathroom Brand Promotion Department Manager Huang Guoli were invited to participate.
With its strong brand strength, Wrigley Sanitary Ware has become the only one in the sanitary ware industry to be listed among the "Top 5 Value-Added Brands in China's Preferred Real Estate Supplier Marketing".
The "2020 China Real Estate Enterprise Brand Value Evaluation Research Report" and the selection list were solemnly released at the meeting. This selection aims to build a bridge between developers and suppliers by setting industry benchmarks to improve the high-quality development of the comprehensive quality of Chinese real estate companies, thereby better promoting the integration of the real estate industry chain.
As a preferred supplier brand for real estate, Wrigley Sanitary Ware has high-quality products and a complete service supply chain. It adapts to changes in consumer demand, focuses on online marketing, carries out omni-channel coverage, and digital marketing reforms to make brand marketing more diversified and in line with real estate. The developers have reached a win-win strategic cooperation pattern.
Mu Boyun (second from right), Director of Brand Center of Wrigley Home Furnishing Group
Currently, Wrigley Sanitary Ware has cooperated with top 100 companies such as Country Garden Real Estate, Evergrande Real Estate, R&F Real Estate, Zhongnan Real Estate, China Resources Land, and Sunac Real Estate, and has provided a full range of products for nearly 2,000 real estate fine decoration projects. Bathroom products including smart toilets, constant temperature showers, bathroom cabinets, shower rooms and other bathroom products have participated in the construction of a large number of key projects, creating high-quality residences such as Qinhuangdao Harmony Garden, Weihai Huaxia Xiyue, Chengdu Shiguangli, Hainan Wujihai, etc., with products Our advantages and considerate service concept are deeply recognized by the real estate industry and customers.
Since the development of China's real estate market, Wrigley Bathroom has established in-depth brand cooperation, adhering to the brand positioning of "Global Smart Home Master", with the aim of "improving people's quality of bathroom life" and "innovating people's smart living space"quo;As the core value, we will give full play to our own advantages, comprehensively demonstrate the strength of preferred suppliers through R&D innovation, enhance brand penetration with marketing innovation, promote the rapid growth of corporate brand value, and provide better bathroom solutions for the real estate market. .
In the future, Wrigley Bathroom will continue to increase its market size and share, adapt to the economic environment, further enhance the brand influence of Wrigley Bathroom, consolidate its leading position in the industry, enhance the development pattern, and strive to create a new height for the Wrigley Bathroom industry.
(This article is provided by the enterprise)
