On December 30, 2020, the signing ceremony of the New Hongqiao Procurement Alliance for the second half of 2020 with the theme of "Cohesion, Blueprint, and New Leap" was held grandly at the Holiday Inn Shanghai Hongqiao. This event was hosted by Dahua Group, and 9 alliance partners including Oshan Holdings, Dafa Real Estate, Dragonair Group, Hongyang Group, Jiangsu Urban Investment, Kangqiao Group, Territory Group, Sanxun Group, Shangkun Group and many supplier representatives gathered together Shanghai, let’s look forward to next year’s development and cooperation together. As an important supplier representative, Arrow Sanitary Ware was invited to attend the meeting, participate in the signing ceremony, and received the cooperation certificate!
Win-win cooperation and collective purchasing and signing cohesion
The New Hongqiao Purchasing Alliance was founded in April 2019. It was jointly initiated by six units including Hongyang Real Estate, Dafa Real Estate, Sanxun Real Estate, Dragon Real Estate, Shangkun Real Estate, and Territory Real Estate. With the cooperation of Dahua Group, Kangqiao Real Estate, and Oshan Holdings , Jiangsu Urban Investment and other alliance members have joined, and it has now developed into a procurement alliance with contracted sales exceeding 300 billion yuan and annual procurement demand of nearly 6 billion yuan. As a purchasing alliance composed of real estate companies, the signing amount of Xinhonglian at the end of this year is naturally the biggest suspense at this conference. In 2020, there are 10 real estate companies in the New Hongqiao Purchasing Alliance, with joint procurement suppliers in 22 major categories, with a contract value of 2.5 billion yuan, and the joint procurement amount reaching 6 billion yuan! The stable demand for joint procurement is also the best proof that Xinhonglian is full of vitality.
Forsighted, the alliance’s preferred blueprint
The original intention of the establishment of Xinhonglian is to create a multi-channel, multi-field, all-round supply and demand communication platform belonging to each alliance member, to promote the sharing of resources among alliance members and even the entire industry, and the optimization and improvement of the supply chain system. Under the current severe situation and the rising land cost, the difficulty of development continues to increase. For enterprises, reducing intermediate links and lowering costs is equal to increasing profits. Joint procurement is a win-win option for both developers and suppliers.
-The first one from the right is Zhu Mingtao, the national strategy director of Wrigley Bathroom-
Before this signing ceremony, the New Honglian Secretariat summarized the procurement situation in 2020 and released the 2021 plan. Subsequently, Zhu Mingtao, National Strategy Director of Wrigley Bathroom Key Account Division, participated in the signing ceremony as the signing representative of Wrigley Bathroom and received the cooperation certificate. In the future, Arrow Sanitary Ware will join hands with the New Hongqiao Purchasing Alliance to provide consumers withA more complete solution for fine decoration.
Work together to develop Wrigley Bathroom’s ambitious plans
Since its establishment, Wrigley has been assisting the top 100 real estate developers in upgrading their residential products, providing a better residential product experience, and creating comfortable living spaces for consumers. The company has reached a long-term strategic partnership and has provided a full range of products for nearly two thousand fine decoration projects, including toilets, showers, smart toilets, thermostatic showers, smart bathroom cabinets, shower rooms, faucets and other bathroom products. At the same time, in 2020, we have joined forces with 38 key real estate companies, including Times Real Estate, Dexin Real Estate, Liyuan Real Estate, Jiayuan Real Estate, Zhongcheng Alliance, and New Hongqiao Alliance, to become strategic partners.
-Partial list of strategic cooperation-
-Sunac-Chengdu Cultural Tourism City-
-Jinmao-Qingdao China-Europe International City-
-R&F-Jiaxing Yunting Yaju-
In the future, Wrigley Bathroom will help the top 100 real estate companies upgrade their residential products, provide better residential product experience, and create comfortable living spaces for consumers: joining hands with fine decoration real estate companies with higher-end, more efficient, and more high-quality products and services. The industry has entered a "new era" of global shared smart life!
